Sooo…..you have probably heard – Live video MUST be part of your marketing plan. Hubspot reported that 54% of consumers want to see more video content from a brand or business they support. Say what?? Yep. Your customers want to
So summer is upon us. Or for us in Utah, it’s already here. (Besides all the unusually rainy weather we have been having ?) It’s not been an awesome start. How do you spend your summer? My summers are filled
First of all, what the heck is a content plan? How is that different from a content strategy? Well, a strategy is the higher level plan for your overall marketing. It’s setting goals and identifying your ideal client. It’s knowing
What’s the first thing you see when you visit my website? A great picture of my friendly mug. This isn’t a coincidence or an afterthought. On the contrary, it’s completely intentional because studies show that customers want to see the
Believe it or not, video marketing is not as tricky as it sounds. Sure there are some logistical things that need to happen, but it’s typically well received by your audience and will give you a leg up against the
You have a big message. And you are ready to share it with the world. But where do you share it? How do you share it? Do I really need a blog? Guess what? You don’t have to know the
So you spend time writing a blog post or recording a video for your Facebook page. You are super proud of the new piece of content and happy to distribute it to your followers. But then what? Does it just
Spend less time creating and more time repurposing. Yep. I’m sure that’s a saying somewhere on the web. If not, you can quote me for saying it first. One of the biggest questions we get from our clients is “why
Every year, I make a list of Best Software for Small Business. These are the programs that I regularly use throughout the year. You can view last years post here. These are the programs that work for me and my business.
When was the last time you did a content audit? And you may also be asking what the heck is a content audit! Well, my friend, read on to learn more about why it’s important and why you should do
