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4 Social Media Metrics you should be tracking this year

If you have followed me for any amount of time, you know that Metrics – especially social media metrics – are kinda my love language.

Metrics can be kind of confusing if you aren’t sure what to look for and why the numbers are so important. There is reach and engagement and followers and video views and so many more. And the names of the metrics can vary from channel to channel.

I’m going to be walking you through the most basic metrics that every company should be paying attention to based on your goals.

All the Instagram Features and How To Use Them

There is the Instagram Grid, Stories, IGTV, Instagram Live, and Reels.   AAAHHH! What’s the difference between all of them? Do I use them all or focus on one? Can I cross promote? Common questions I often get asked! Instagram Grid This is where it all started. With...

5 Social Media Mistakes You Don’t Know You are Making

Are you struggling to get results with your social media? It could be that you are making one of these 5 common mistakes – that you may not even realize you are making.  There are a few simple things that you can start doing right now to increase your success...

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